To find the keys to greatness, Collins’s 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.
Good to Great by Jim Collins
Red board covers with red dust jacket and like spine. Edge wear and corner bumps. Clean, tight pages and spine. Published by Harper Collins in 2001. Business. Measures 9.5 x 6.25 inches with 300 pages. VG